EpikOne Google Analytics Setup Guide

E1 GA Setup Guide

This blog is almost one year old. In all that time I’ve tried to do two things: 1. create truly original blog posts, and 2. avoid hard selling you, the reader, on EpikOne. Heck, I haven’t even tried to soft sell you anything! Today that changes a bit. I’d like to talk about something that [...]

Tracking Clicks with GA Pt. 3: Advanced Implementation

Welcome to Part 3 of Tracking Clicks with Google Analytics! Last time I discussed the process and theory behind tracking visitor click data in GA. This technique is primarily used to track non-HTML files and outbound links. In this post we’ll discuss a quicker, easier way to implement the click tracking. Please make sure you’ve [...]

Get Ready for Testing with Website Optimizer

Ok, I’ll bite. I’ll jump on the bandwagon and post about Google Website Optimizer (WO). It seems that everyone is writing about it today so why not one more post? :) We’ve been using WO for over a year and love it. It’s easy to use, very inexpensive (actually free) and provides tremendous value. But [...]