As luck would have it, there is a new feature in Google Analytics call Custom Variables which will do exactly what you’re asking. The feature is VERY new, and we’re still feeling it out, but you should focus on Custom Variables not Custom Segments.

Thanks for the comment,

Justin

Yes, that would work. That would effectively segment those viewing your member content.

I should note that Google announced a new feature today called Custom Variables. This is an evolution of custom segmentation and will provide you with a lot more flexibility.

Justin

Is that correct?

ie, I have pages about cars, trucks, and boats. And I want to see how many more pages are viewed about trucks than cars or vice versa.

I have pages about trucks, then wheels of trucks, and cabs of trucks, and I want to group those all into “trucks”.

Any advice would be great, thank you!

Sure, you can do it that way. But remember, it is against the GA TOS to track personally identifiable information in Google Analytics. Google will come after you if they find info in your account.

Thanks for the question,

Justin

We are interested in using GA to track the usage of our web app (in ASP) by customers (i.e. companies) and the individual end users of our customers. The number of customers is currently under 10, and the total number of end users is currently under 20 – but we hope to grow to 25 customers, and 250 end users within a couple years. ;->

We want to measure activity at a customer level (therefore an aggregate of all the end users of a given customer), as well as at a single end user level.

Basically, we are interested in segmenting based on company ID and user ID.

Would you suggest advanced segmentation to achieve the above?

E.g.

“Customer 1 : Joe Pilgrim”
“Customer 1: Sara Jones”
“Customer 1: Sam Smith”
“Customer 2: Wally Wales”
“Customer 2: Jim Bryant”

In the scenario that you describe, and assuming that the visitor does not have a custom segment value,, the current visit will get attributed to the first value (usertype1) and the following visit will be recorded as usertype2.

Your best bet is to set the custom segment once and not change it.

Hope that helps.

Justin

ie:

1. comes to site
2. logs in (var = usertype1)
3. user upgrades (var = usertype2)

You can put it on every page, just make sure it’s setting the same value.

Thanks for the question,

Justin