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	<title>Comments on: A is for Atlanta, Amsterdam and Analytics View</title>
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	<link>http://cutroni.com/blog/2009/02/05/a-is-for-atlanta-amsterdam-and-analytics-view/</link>
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		<title>By: Bjoern</title>
		<link>http://cutroni.com/blog/2009/02/05/a-is-for-atlanta-amsterdam-and-analytics-view/comment-page-1/#comment-2250</link>
		<dc:creator>Bjoern</dc:creator>
		<pubDate>Thu, 12 Feb 2009 10:26:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.epikone.com/blog/?p=931#comment-2250</guid>
		<description>Right, that&#039;s basically what I meant: I&#039;d love to have an external tool, like AnalyticsView to mash up data from G.A. and from other sources.

Basically, with the upcoming GA API it should be generally possible to extract data and mash it up with other sources - but I lack the coding resources to really make use of that.</description>
		<content:encoded><![CDATA[<p>Right, that&#8217;s basically what I meant: I&#8217;d love to have an external tool, like AnalyticsView to mash up data from G.A. and from other sources.</p>
<p>Basically, with the upcoming GA API it should be generally possible to extract data and mash it up with other sources &#8211; but I lack the coding resources to really make use of that.</p>
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		<title>By: Justin Cutroni</title>
		<link>http://cutroni.com/blog/2009/02/05/a-is-for-atlanta-amsterdam-and-analytics-view/comment-page-1/#comment-2249</link>
		<dc:creator>Justin Cutroni</dc:creator>
		<pubDate>Wed, 11 Feb 2009 20:10:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.epikone.com/blog/?p=931#comment-2249</guid>
		<description>Bjoern,

I like your thought about mashing up GA data.  But I think Google is committed to keeping GA focused on click stream data.  That&#039;s why we&#039;re starting to work on things like Analytics View.  Any mashup will need to happen outside of GA.

See you in Amsterdam!

Justin</description>
		<content:encoded><![CDATA[<p>Bjoern,</p>
<p>I like your thought about mashing up GA data.  But I think Google is committed to keeping GA focused on click stream data.  That&#8217;s why we&#8217;re starting to work on things like Analytics View.  Any mashup will need to happen outside of GA.</p>
<p>See you in Amsterdam!</p>
<p>Justin</p>
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	<item>
		<title>By: A is for Atlanta, Amsterdam and Analytics View</title>
		<link>http://cutroni.com/blog/2009/02/05/a-is-for-atlanta-amsterdam-and-analytics-view/comment-page-1/#comment-2248</link>
		<dc:creator>A is for Atlanta, Amsterdam and Analytics View</dc:creator>
		<pubDate>Wed, 11 Feb 2009 03:44:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.epikone.com/blog/?p=931#comment-2248</guid>
		<description>[...] Read Justin&#8217;s complete post at Analytics Talk! [...]</description>
		<content:encoded><![CDATA[<p>[...] Read Justin&#8217;s complete post at Analytics Talk! [...]</p>
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	<item>
		<title>By: Bjoern</title>
		<link>http://cutroni.com/blog/2009/02/05/a-is-for-atlanta-amsterdam-and-analytics-view/comment-page-1/#comment-2247</link>
		<dc:creator>Bjoern</dc:creator>
		<pubDate>Mon, 09 Feb 2009 23:50:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.epikone.com/blog/?p=931#comment-2247</guid>
		<description>Hi Justin,

looking forward to seeing you in Amsterdam.

For me, Analytics View would be most useful, if I could use it as a hub to migrate other data sources into Google Analytics data and mash them up.

I find the current &quot;look up table&quot; process pretty annoying, where I would have to send the GA support team the lookup table and have no way to modify it.

In addition: I&#039;d love to import cost data on other campaigns than AdWords which I&#039;m not sure how to do (e. g. for CpC Affiliate campaigns).

One of our key requirements is to add revenue data and cost data to web analytics. Revenue data for a publishers site means adRevenue, etc. Goal would be to determine a customer lifetime value for different user segments.

Maybe that&#039;s a way AnalyticsView could be geared towards.</description>
		<content:encoded><![CDATA[<p>Hi Justin,</p>
<p>looking forward to seeing you in Amsterdam.</p>
<p>For me, Analytics View would be most useful, if I could use it as a hub to migrate other data sources into Google Analytics data and mash them up.</p>
<p>I find the current &#8220;look up table&#8221; process pretty annoying, where I would have to send the GA support team the lookup table and have no way to modify it.</p>
<p>In addition: I&#8217;d love to import cost data on other campaigns than AdWords which I&#8217;m not sure how to do (e. g. for CpC Affiliate campaigns).</p>
<p>One of our key requirements is to add revenue data and cost data to web analytics. Revenue data for a publishers site means adRevenue, etc. Goal would be to determine a customer lifetime value for different user segments.</p>
<p>Maybe that&#8217;s a way AnalyticsView could be geared towards.</p>
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