Archive for the ‘About Google Analytics’ Category
Tuesday, June 26th, 2007
How many people here have read the Google Analytics Terms of service (TOS)? Anyone? Bueller? If you're using GA you should know what you can and can not do with the tool, which is outlined in the TOS.
You can find the TOS, in all its glory, here: ...
Posted in About Google Analytics | No Comments »
Friday, November 10th, 2006
Visitor campaign information is stored in a cookie on the visitor's machine. This cookie stores the referral information for the visitor's session. This cookie tracks organic referrals, tagged campaign links, un-tagged referral links and direct visits.
Each time a visitor visits your site the Google Analytics Tracking code updates ...
Posted in About Google Analytics, Campaign Tracking, Common Problems | 49 Comments »
Friday, August 4th, 2006
Setting up goals in Google Analytics is a vital step in monitoring the success of your website. While it is not necessary, setting up goals helps you harness the complete power of the application. Most people usually set up goals and scrutinize the conversion rate. I'm not ...
Posted in About Google Analytics, Analysis, Tips | 14 Comments »
Sunday, June 25th, 2006
Time for another installment of how to set up Google Analytics the right way! Today we're going to talk about how to configure GA if your website spans multiple domain names. This is often the case if you're using a third party shopping card. Just a note, ...
Posted in About Google Analytics, Tracking | No Comments »
Friday, June 9th, 2006
Alex had a very interesting post yesterday about optimizing your site using Google Analytics. He explained how to evaluate the value of certain pages on your site using the page $Index value. But what is $Index and how is it calculated?
Here's what the Google Analytics help documents say ...
Posted in About Google Analytics, Analysis | No Comments »
