Archive for the ‘Common Problems’ Category
Tuesday, August 26th, 2008
Is Google Analytics an "enterprise" class analytics solution? That's debatable, and in fact, it has already been debated.
In my opinion, it depends. It depends on your analytics needs.
We've worked with plenty of "enterprise" class organizations that were new to web analytics. They had very simple needs and ...
Posted in Common Problems | No Comments »
Friday, November 10th, 2006
Visitor campaign information is stored in a cookie on the visitor's machine. This cookie stores the referral information for the visitor's session. This cookie tracks organic referrals, tagged campaign links, un-tagged referral links and direct visits.
Each time a visitor visits your site the Google Analytics Tracking code updates ...
Posted in About Google Analytics, Campaign Tracking, Common Problems | 49 Comments »
Thursday, October 12th, 2006
I've written about some of the most common Google Analytics configuration mistakes. But how do you know if you've made one of these mistakes? What can you do to insure that a profile is set up correctly after it's collecting data? Here are a few things you ...
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Tuesday, September 26th, 2006
One of Google Analytics' great features is that it can track visitors across multiple domains. This is especially handy for all those folks using a third party shopping cart. Getting GA configured correctly to work with a third party domain is not overly complicated but there can be ...
Posted in Common Problems, Tracking | No Comments »
Thursday, September 21st, 2006
In my previous post I discussed how an incorrect Default Page setting can cause a single page on your website to be counted as two different pages. That same concept is the driving force behind Common Google Analytics Configuration Mistake #2. If your website uses query string parameters ...
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Thursday, September 21st, 2006
Setting the default page for your website is a simple configuration step that insures the quality of your Google Analytics report data is good. The default page for a website is the page shown to a visitor when they enter just the website domain into the browser's location bar. ...
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