Archive for the ‘Event Tracking’ Category
Tuesday, July 29th, 2008
A while back, Google Analytics and YouTube introduced YouTube Insight, a tool to provide more information about the people viewing your videos on www.youtube.com. It's pretty cool stuff and if you're posting videos to YouTube it provides a lot of great information.
But what about YouTube videos that are embedded ...
Posted in Campaign Tracking, Event Tracking, Tracking | 28 Comments »
Tuesday, October 16th, 2007
One of the major new features announced by Google at the EMetrics summit is event tracking. There has been a lot of discussion in our industry about tracking events and only a few vendors offer this feature. I believe that Google is the third. Anyway, this post ...
Posted in Event Tracking, Tracking | 27 Comments »
Tuesday, October 16th, 2007
In this post I’m going to discuss how to implement event tracking in Google Analytics. If you have not read part 1, I strongly recommend you do so because I reference Part one extensively. When we implement event tracking we add code that creates the data model we ...
Posted in Event Tracking, Tracking | No Comments »
Tuesday, October 16th, 2007
This is part three of a three part series about event tracking in Google Analytics. You can find more information in these other posts:
Event Tracking Pt. 1: Overview & Data Model
Event Tracking Pt. 2: Implementation
I wrote this post before having access to the new events reports. As ...
Posted in Analysis, Event Tracking, Tracking | No Comments »
