How to survey your site visitors with Google Consumer Surveys

Google Consumer Survey Account Structure

I spend a lot of time talking about quantitative data on this blog, mostly Google Analytics data. But this post will focus on Qualitative. Specifically I want to talk about how to implement and collect qualitative data using Google Consumer Surveys for your website. Why would you want to run a survey on your website? […]

Google Analytics for PR

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This week I had the opportunity to speak to a Public Relations class at Champlain College about measurement, public relations and Google Analytics. After rambling for an hour, I through it would be a good idea to jot down my advice in hopes that others can use it or, more importantly, improve on it. Let […]

Nurturing Your Customers & Business with Universal Analytics

Universal Analytics means User Centric Measurement in Google Analytics

Disclaimer: This is a personal post on a personal blog . I’ve been working in the analytics industry as a consultant for a few years and have gotten a feel for some of the challenges that business face. These are my personal ideas and do not reflect those of my employer. Now that all the […]