Archive for the ‘predictions’ Category

Three GA Changes that Predict the Future

Friday, August 29th, 2008

There has been a modest buzz this week over some leaked screen shots of the Google AdSense integration into Google Analytics. I don't think this addition is a surprise to anyone, but it is very exciting to see Google pulling more data into GA. As I've said in ...

Google Analytics: Thoughts on the Future

Tuesday, December 4th, 2007

I am continuously amazed at how fast our industry changes. In the two years since Google Analytics was launched we've seen Web Analytics grow in popularity and web analysts become highly prized in the marketplace. Many people attribute the change to Google Analytics which got me thinking about ...