The Google Analytics Social Data Hub – More than Meets the Eye?

Posted: December 8, 2011 11 Comments
Google Analytics Announces Social Data Hub

You may have heard that Google recently announced a new Social Media Data Hub. This is the nerdy first step in a series of upcoming social media reports that will probably launch in 2012. Basically, Google will allow social media sites (Digg, Facebook, Twitter, etc.) to send data to Google Analytics. What type of data? [...]

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Three GA Changes that Predict the Future

Posted: August 29, 2008 10 Comments
List of profiles in the GA admin area.

There has been a modest buzz this week over some leaked screen shots of the Google AdSense integration into Google Analytics. I don’t think this addition is a surprise to anyone, but it is very exciting to see Google pulling more data into GA. As I’ve said in the past, it’s only a matter of [...]

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Google Analytics: Thoughts on the Future

Posted: December 4, 2007 13 Comments
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I am continuously amazed at how fast our industry changes. In the two years since Google Analytics was launched we’ve seen Web Analytics grow in popularity and web analysts become highly prized in the marketplace. Many people attribute the change to Google Analytics which got me thinking about GA and how it may evolve in [...]

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