Archive for the ‘resources’ Category
Tuesday, October 28th, 2008
I know the past week has been full of Google Analytics news, but I'm excited to tell you about something one of our team members created: Google Analytics Notes.
For a long time we've wanted to add business data to GA to help keep track of marketing activities, industry news and ...
Posted in analysis, resources, tips | 112 Comments »
Sunday, September 21st, 2008
Following the lead of Dennis Mortensen (founder of IndexTools, Director of Insights at Yahoo!, WAA board member and all around good guy) I've decided to identify just how compliant GA is with these standards.
Below is a list of all standards defined in the WAA metrics definitions document and GA compliance ...
Posted in about ga, analysis, resources, web-analytics | 24 Comments »
Thursday, December 13th, 2007
Along with some other features, Google Analytics today launched Google Analytics Custom Tracking. This is a new website (code.google.com/apis/analytics/, a section of code.google.com) that deals with the Google Analytics Tracking Code. The site does a nice job of pulling together information about ga.js and Event Tracking. Plus it has ...
Posted in resources | No Comments »
Monday, December 10th, 2007
Love em or hate em, regular expression are a part of Google Analytics. They provide a lot flexibility but at a price. Small mistakes can become magnified and result in poor data quality.
I know there's a lot of information out there about regular expressions, but I wanted to ...
Posted in resources | No Comments »
Wednesday, December 6th, 2006
Over the past few months, Robbin Steif from LunaMetrics has been writing a series of posts about regular expressions. The series is amazing and I highly recommend it to anyone learning reg ex (as the geeks call it).
In one of Robbin's posts she mentions a small, reg ex testing ...
Posted in resources | 12 Comments »
