Tuesday, April 21st, 2009
As web analysts we live and die by segmentation. Without the ability to segment traffic we can not isolate which segments are producing and which need improvement.
Google Analytics offers many different ways to segment data. Each has pros and cons but there is always a way to get ...
Posted in Analysis, Tips, Web Analytics | 25 Comments »
Wednesday, October 22nd, 2008
Advanced segmentation is a new feature in Google Analytics that lets you segment all data in a profile. Why is this important? We now have an incredibly powerful segmentation tool that we can use to identify which segments of our traffic are performing and which are not. ...
Posted in Analysis | No Comments »