Friday, November 10th, 2006
In Part 1 of this series I explained that Google Analytics campaign tracking is based on a technology called link tagging. Link tagging is the process of adding business information to the URLs that we use in our on-line ads. But how do we actually tag these links? ...
Posted in campaign-tracking | No Comments »
Friday, November 10th, 2006
Visitor campaign information is stored in a cookie on the visitor's machine. This cookie stores the referral information for the visitor's session. This cookie tracks organic referrals, tagged campaign links, un-tagged referral links and direct visits.
Each time a visitor visits your site the Google Analytics Tracking code updates ...
Posted in about ga, campaign-tracking, common problems | 48 Comments »
