Tuesday, November 4th, 2008
In the past few weeks I've gotten a lot of questions about how to track email with Google Analytics. While I did cover the broad topic of online ad tracking in a previous series of posts, email tracking has certain nuances that I think should be addressed.
The Concept
Tracking email campaigns ...
Posted in Analysis, Campaign Tracking, Tracking, Web Analytics | 72 Comments »
Friday, November 10th, 2006
Visitor campaign information is stored in a cookie on the visitor's machine. This cookie stores the referral information for the visitor's session. This cookie tracks organic referrals, tagged campaign links, un-tagged referral links and direct visits.
Each time a visitor visits your site the Google Analytics Tracking code updates ...
Posted in About Google Analytics, Campaign Tracking, Common Problems | 49 Comments »
