UPDATED: GA On Site Search Setup

Saturday, November 17th, 2007

I've updated my post about setting up Google Analytics On Site Search Reporting. Since its launch I've learned a few new things and wanted to pass on the information.For example, you can't use filters to change the data in the reports. That's a HUGE problem because we have ...

Make GA Data Quality Suck Less!

Tuesday, November 6th, 2007

We all know that data quality sucks! But there are a few, vital steps that you can take to insure that your Google Analytics data is as accurate as possible. Remember, accurate data makes for happy, and accurate, analysts. Here are three simple tips that can help make your ...

SiteScan for All!

Tuesday, October 23rd, 2007

Google got a lot of attention last week when it introduced some really cool new features in Google Analytics. One of these features, Event Tracking, is enabled by a new version of the Google Analytics Tracking Code (GATC). This is a big change. Updating the GATC on our site ...

GA.JS: New Google Analytics Tracking Code

Tuesday, October 16th, 2007

On October 16, 2007 Google announced a new version of the Google Analytics Tracking Code named ga.js. This means that there are now two versions of the GATC: the old urchin.js and the new ga.js. What makes the new ga.js different from urchin.js? The ability to track events New object oriented ...

Automatic Outbound Link Tracking

Tuesday, October 16th, 2007

With the release of the new GA.JS tracking code Google Analytics now supports automatic outbound link tracking. No more adding urchinTracking() to links! In order to get outbound link tracking to work you need to migrate to the new ga.js. I don't have any reports to show you, but hope to ...

Event Tracking Pt. 2: Implementations

Tuesday, October 16th, 2007

In this post I’m going to discuss how to implement event tracking in Google Analytics. If you have not read part 1, I strongly recommend you do so because I reference Part one extensively. When we implement event tracking we add code that creates the data model we ...

GA On Site Search Pt. 1: Overview & Setup

Tuesday, October 16th, 2007

This is part 1 in a two part series about tracking on site search with Google Analytics. In this post I outline the setup and configuration you need to perform to create accurate, usable data in the new reports. If you’d like to get a look at the ...