I’ve updated my post about setting up Google Analytics On Site Search Reporting. Since its launch I’ve learned a few new things and wanted to pass on the information. For example, you can’t use filters to change the data in the reports. That’s a HUGE problem because we have no easy way to manipulate the [...]
Make GA Data Quality Suck Less!
November 6, 2007 By 9 Comments
We all know that data quality sucks! But there are a few, vital steps that you can take to insure that your Google Analytics data is as accurate as possible. Remember, accurate data makes for happy, and accurate, analysts. Here are three simple tips that can help make your data more accurate. 1. Eliminate Duplicate [...]
SiteScan for All!
October 23, 2007 By Leave a Comment
Google got a lot of attention last week when it introduced some really cool new features in Google Analytics. One of these features, Event Tracking, is enabled by a new version of the Google Analytics Tracking Code (GATC). This is a big change. Updating the GATC on our site can be a big project if [...]
GA.JS: New Google Analytics Tracking Code
October 16, 2007 By 50 Comments
On October 16, 2007 Google announced a new version of the Google Analytics Tracking Code named ga.js. This means that there are now two versions of the GATC: the old urchin.js and the new ga.js. What makes the new ga.js different from urchin.js? The ability to track events New object oriented style; no more functions [...]
Automatic Outbound Link Tracking
October 16, 2007 By 11 Comments
With the release of the new GA.JS tracking code Google Analytics now supports automatic outbound link tracking. No more adding urchinTracking() to links! In order to get outbound link tracking to work you need to migrate to the new ga.js. I don’t have any reports to show you, but hope to have some soon.
Event Tracking Pt. 2: Implementations
October 16, 2007 By 14 Comments
In this post I’m going to discuss how to implement event tracking in Google Analytics. If you have not read part 1, I strongly recommend you do so because I reference Part one extensively. When we implement event tracking we add code that creates the data model we defined in Part 1. We’re going to [...]
GA On Site Search Pt. 1: Overview & Setup
October 16, 2007 By 38 Comments
This is part 1 in a two part series about tracking on site search with Google Analytics. In this post I outline the setup and configuration you need to perform to create accurate, usable data in the new reports. If you’d like to get a look at the reports, you can skip to part 2, [...]
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