Welcome to Part 3 of Tracking Clicks with Google Analytics! Last time I discussed the process and theory behind tracking visitor click data in GA. This technique is primarily used to track non-HTML files and outbound links. In this post we’ll discuss a quicker, easier way to implement the click tracking. Please make sure you’ve [...]
Tracking Clicks with GA Pt. 2: Basic Implementation
March 23, 2007 By 17 Comments
In Part 1 of this series I discussed urchinTracker: how it works and what it does. Today we’re going to put that knowledge to use and learn about tracking visitor clicks. The concept behind tracking clicks with Google Analytics is simple. We capture the visitor’s click by modifying the page HTML and then send the [...]
Tracking Clicks with GA Pt. 1: About urchinTracker()
March 19, 2007 By 33 Comments
Welcome to Part 1 of How to Track User Clicks using Google Analytics. Before we learn how to track clicks we need to review some of the technology behind Google Analytics. In particular, we need to understand how GA creates pageviews. Why? Because we will use the same technology to track clicks. This post may [...]
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