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You are here: Home / Uncategorized / Going Google

Going Google

Posted: December 1, 2011 29 Comments

Hi everyone, just a quick post to let you, the blog readers, know that I’ve gone Google. Starting in January I’ll be part of the Google Analytics team.

I wrote a small post on the Cardinal Path blog, but wanted to reach everyone reading this blog and add a little more detail about what I’ll be doing.

[ For those that saw the previous post, sorry for the duplicate content. ]

Before I tell you about my new role, I want to take another opportunity to that the team at Cardinal Path. David, Alex, John, Corey and Dave (in no particular order) have assembled a fantastic team and created a unique place to work.

Many people don’t know all the stuff that Cardinal Path is doing. But I can absolutely tell you that it’s some really advanced stuff, like measuring entire industries using Google Analytics. It was a really hard decision to leave…

With that said, I’m very excited to join the Google team! I obviously love their product and think they will have a significant impact on how companies use data to be more successful.

In my new role I will be externally focused and very hands on with GA. I’ll be meeting customers, going to conferences, blogging, etc. I’ll also help guide some of educational efforts.

My (tentative) new title is Analytics Advocate. I really like this because I’ll be advocating for everyone that uses GA. You got problems? Let me know!

In fact, I promise to resolve the following GA issues in my first week:

1. I will restore organic keywords and remove (not provided)
2. I will eliminate all sampling from GA
3. I will eliminate all tracking code and make the data magically appear in your account.

[ Those are obviously jokes. ]

But seriously, I’m super excited to join a team that can revolutionize how businesses function online.

Thanks again for all the support, comments, tweets, etc. Please stay in touch and make sure we’re connected on Twitter, Google +, or LinkedIn.

Filed Under: Uncategorized

Comments

  1. Ani Lopez says

    December 1, 2011 at 2:38 pm

    Knowing how data freak we are at Cardinal I can guess your list of things to resolve once you land at GA is waaaay longer than just 3 points :D

    I was following your work time before coming to Canada and having the chance to be work mates. I’ll be on doing it even if you decide to quit analytics and open a bar in Yukon because your insights will still be interesting.

    Have fun, keep on doing it!

    Reply
    • Justin Cutroni says

      December 2, 2011 at 8:05 am

      Thanks Everyone for the well wishes.

      @Ani: Absolutely, my list is a lot longer! But we’ll start off slow.

      @Rachael: Thanks for giving me the extra time ;)

      @Soren: I will continue to post on this blog. In fact I’ll be posting more.

      Reply
  2. Adrian Palacios says

    December 1, 2011 at 4:06 pm

    Congratulations Justin! Thanks for all the help you’ve already given the analytics community; I wish you all the best at your new job and look forward to your new contributions :-)

    Reply
  3. Rachael Gerson says

    December 1, 2011 at 4:35 pm

    Justin, congrats again! What an amazing opportunity.

    And I totally understand if you can’t work on those issues in the first week. Seriously, take a month or two, we don’t mind :)

    Reply
  4. Cheryl Hardy says

    December 1, 2011 at 10:09 pm

    I wish jokes 1 and 2 weren’t jokes – good luck with your new role

    Reply
  5. Jeff says

    December 2, 2011 at 12:11 am

    Congrats mate! That is great news for you. I am just starting to get into analytics and your posts have always been a good help.

    Reply
  6. hyderali says

    December 2, 2011 at 1:51 am

    Congratulations Justin!!!

    I hope you’ll not stop blogging your helpful analytics tip here.

    Got one problem in my client analytics account under in-page analytics section. It doesn’t track detail pages stats & showing this message “There are no pageviews recorded for this page. Try adjusting the date range or select an alternate page.” I tried one of the solution i.e. created another profile with no filters but also it is showing the same results. How to solve this?

    Thanks & Congrats once again for your new journey in Google.

    Reply
    • Justin Cutroni says

      December 2, 2011 at 8:06 am

      @Hyderali: Are there virtual pageviews on the page? The In-page analytics report often has bugs. If you’re not using very basic GA tracking then it will usually break.

      Reply
  7. Søren Sprogø says

    December 2, 2011 at 7:09 am

    Big, big congrats! Must be really exciting!

    Will you continue posting on this blog, or?

    Reply
  8. gio says

    December 2, 2011 at 7:35 am

    Good luck!

    Reply
  9. Adrian says

    December 2, 2011 at 8:54 am

    Good luck in your new endeavor. I look forward to seeing your posts in the future and being a voice not only for Google, but for users as well. Best of luck!

    Reply
  10. Doug says

    December 2, 2011 at 12:26 pm

    Congrats Justin. Your book on analytics is one of the few IT books I have read more than twice. Not because I didn’t understand it the first time around, but because it is far superior in it’s simplicity to read and understand. It was presented very well. IT books can usually stump me in the first chapter with a concept or problem I can’t resolve, reproduce, or get past and I then find the book of little value. Not so here. I have made it to the end of your book more than twice.

    One thing I am looking for someday is how to correctly integrate Urchin UTM stats code with GATC code on the same IIS or wordpress coding pages. I get a lot of mixed messages on how to do this from support and from google forums

    Reply
  11. Abdelrahman says

    December 2, 2011 at 1:36 pm

    Good Luck :) You deserve it

    Reply
  12. Gregory Cox says

    December 3, 2011 at 2:52 pm

    Justin: Good luck, good skill! — Gregory

    Reply
  13. Anthony Centeno says

    December 4, 2011 at 8:16 pm

    Congratulations Justin!

    Having both you and Avinash working on Google Analytics can only be a good thing. I look forward to hearing about the great stuff you have planned for Google Analytics!

    Good luck!

    Reply
  14. Buzzlair Voufincci says

    December 5, 2011 at 4:59 am

    Congratulations. Good luck with the new role. I am looking forward to speaking with you at your event anytime soon.

    Reply
  15. James Standen says

    December 6, 2011 at 11:58 am

    Congratulations! Best of luck in your new role, and I hope our paths cross again- I have a feeling 2012 will be another great year for GA, knowing you’ll be on the team only supports it!

    Reply
  16. Jay Murphy says

    December 6, 2011 at 12:04 pm

    Congratulations Justin!

    I know you will be a fantastic user advocate on the GA team.

    Reply
  17. Cloga says

    December 7, 2011 at 1:06 am

    Congratulations!
    I’m looking forward to get information about GA new feature from this blog.And I also expect to read you new book.
    Good luck!

    Reply
  18. Hugh Gage says

    December 7, 2011 at 1:21 am

    Congratulations Justin (from a complete stranger)… it’s interesting and encouraging to hear your new role will be externally facing. I’m sure you will have read it but the comments on this post from the Google Analytics blog (http://analytics.blogspot.com/2011/11/email-scheduler-pdf-export-and.html) give you a pretty good idea of what is currently worrying many Google Analytics users at the moment. I’m sure that any soothing oil that you can pour on these troubled waters would be very welcome.

    Reply
  19. Chris says

    December 7, 2011 at 9:24 am

    I will eliminate all sampling from GA – PLEASE PLEASE PLEASE make this happen

    Reply
  20. Justin Cutroni says

    December 8, 2011 at 6:48 am

    Thanks everyone for the well wishes, I really appreciate it! I look forward to more interactions with you all here on the blog and in the social space!

    Reply
  21. Julien Coquet says

    December 8, 2011 at 8:26 am

    Congratulations Justin!

    here is another one:
    “I will bring back lookup tables”

    Reply
  22. Kacey says

    December 8, 2011 at 9:03 am

    I am beyond excited for you! Congratulations.

    Reply
  23. Judah says

    December 8, 2011 at 2:46 pm

    I support this kind and organic decision 100%. No sampling was necessary.

    Well done amigo!

    Reply
  24. Ophir Prusak says

    December 8, 2011 at 5:19 pm

    Congrats Justin !!!

    Reply
  25. Paolo says

    December 30, 2011 at 2:03 pm

    … congrats Justin for going Google.
    And also: congrats Google for going Justin!

    Reply

Trackbacks

  1. The Google Analytics Social Data Hub – More than Meets the Eye? – Analytics Talk says:
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    […] ideas and opinions above are my own. While I will be joining the Analytics team in January, I have no current knowledge of Google’s master […]

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  2. Social Data Hub, l’annuncio sottovalutato • Google Analytics in 30 secondi says:
    May 11, 2012 at 7:29 am

    […] motivo per cui sarà Justin ad andare a lavorare a Mountain View e non io è però che la sua analisi è ancora più attenta e prende in considerazione un […]

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