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Analytics Talk

Digital Analytics for Business

Come to Web Analytics Wednesday in Burlington, VT

Posted: November 6, 2007 Leave a Comment

EpikOne is sponsoring Web Analytics Wednesday TOMORROW night, November 7, at Halverson’s Upstreet Cafe (16 Church St.). We’ll kick things of at 6:00 PM. If you’d like to attend please register at http://www.webanalyticsdemystified.com/wednesday/ If you’ve never been to a WaW event you should really try to make it. It’s a fantastic opportunity to network with […]

Filed Under: Uncategorized Tagged With: misc, web-analytics-wednesday

Visit Vermont for Online Marketing BootCamp

Posted: October 30, 2007 2 Comments

On November 12-16 we’ll be holding our second Online Marketing BootCamp. This 5 day event is a series of talks and training sessions about online marketing and how to power your online marketing with Google tools. We have sessions ranging from the State of Online Advertising to Advanced Google Analytics Configurations. Can you guess what […]

Filed Under: Uncategorized Tagged With: misc, training, Web Analytics

SiteScan for All!

Posted: October 23, 2007 3 Comments

Google got a lot of attention last week when it introduced some really cool new features in Google Analytics. One of these features, Event Tracking, is enabled by a new version of the Google Analytics Tracking Code (GATC). This is a big change. Updating the GATC on our site can be a big project if […]

Filed Under: Uncategorized Tagged With: setup, tools

New Google Analytics Features & Announcements

Posted: October 16, 2007 30 Comments

Today Google announced a number of new features for Google Analytics. I’m really excited about these features because they will greatly improve our ability to understand our site site visitors and what they want to do. You should know that this is a true beta. Google is taking signups for the new features and they […]

Filed Under: Uncategorized Tagged With: events, features, ga.js, google-analytics, on-site-search, urchin-6, v2

Introducing Urchin 6

Posted: October 16, 2007 11 Comments

It’s finally here. After almost 3 years there is a new version of Urchin. For those of you that do not know what Urchin is, it is a log processing web analytics tool and the predecessor to Google Analytics. Urchin 6 will be released as a beta product on October 22 to existing Urchin customers […]

Filed Under: Uncategorized Tagged With: urchin-6

GA.JS: New Google Analytics Tracking Code

Posted: October 16, 2007 50 Comments

On October 16, 2007 Google announced a new version of the Google Analytics Tracking Code named ga.js. This means that there are now two versions of the GATC: the old urchin.js and the new ga.js. What makes the new ga.js different from urchin.js? The ability to track events New object oriented style; no more functions […]

Filed Under: Uncategorized Tagged With: ga.js, google-analytics, setup

Automatic Outbound Link Tracking

Posted: October 16, 2007 11 Comments

With the release of the new GA.JS tracking code Google Analytics now supports automatic outbound link tracking. No more adding urchinTracking() to links! In order to get outbound link tracking to work you need to migrate to the new ga.js. I don’t have any reports to show you, but hope to have some soon.

Filed Under: Uncategorized Tagged With: features, google-analytics, setup

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