UPDATE: Thanks for all the great questions. I’m going to close this offer for a little while. Look for a post in the future requesting more Google Analytics/Urchin/Web Analytics questions. In the interest of trying something new, I’d like for all you readers to ask me a question. As soon as a good number accumulate […]
Last week I wrote a rather quick post about configuring Google Analytics correctly. I just want people to have good data for their analysis. You shouldn’t be questioning the accuracy of your data every time you pull up a report. After a nice comment from Avinash, I began to think that there was more to […]
Do you have a ‘search’ box on your website? If so, it’s collecting some amazing analytics data. The search terms that visitors use to search your site litereally ‘tells’ you what they’re looking for. Are you ‘listening? If you’re using Google Analytics you can ‘listen’ to your visitors. It’s a conversation you don’t want to […]
There is a great feature in Google Analytics that allows you to compare two date segments. It’s called ‘Date over Date Comparison’. You can use this feature on any report in GA that has a small calendar on the Date Range Menu. It’s purpose is to show trending in your data from one time period […]
We all know that web analytics data quality sucks and we’re all OK with that. Thanks Avinash! But there comes a point when the data quality is just abysmal. This usually means that there is something wrong with the web analytics application configuration. That’s why I’m writing this post. I’ve seen too many clients struggle […]
I’ve been writing about Google Analytics a lot lately and think it’s time for an Urchin post. I know Urchin isn’t as new and exciting as Google Anlytics, but it is a fantastics web analytics package. It can process huge chunks of data quickly and provides great reporting at an amazing price. One of my […]
Well, it’s happened. After months of programming and scaling Google has released Google Analytics to the world! No more waiting for an account. The only limitation is that non-AdWords users have a 5 million pageviews/month cap. Congrats to the GA team for all their hard work!