The world of digital analytics has been changing fast, very fast! One of the primary drivers has been the development of mobile devices and apps. Google analytics has lagged in measuring mobile apps. It’s always done a good job at mobile web, but not mobile apps. But that all changes with Google Analytics Mobile App […]
NEW! Google Analytics Android App: Reporting on the Go
Sometimes it’s hard to keep tabs on your business data. For example, it might be summer and you might be on holiday at the beach. But you feel the pressing urge to check up on your business. What are you going to do! Well, if you use Google Analytics, and you have an Android device, […]