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Analytics Talk

Digital Analytics for Business

Get Ready for Testing with Website Optimizer

Posted: April 4, 2007 6 Comments

Ok, I’ll bite. I’ll jump on the bandwagon and post about Google Website Optimizer (WO). It seems that everyone is writing about it today so why not one more post? :) We’ve been using WO for over a year and love it. It’s easy to use, very inexpensive (actually free) and provides tremendous value. But […]

Filed Under: Website Optimizer Tagged With: process, Web Analytics, Website Optimizer

Web Analytics: It’s About Process

Posted: December 20, 2006 9 Comments

Manoj Jasra asked me to write a small piece about the most common web analytics ‘pain’ that many of my clients feel. Thanks Manoj for the invitation! I’m honored that you asked. If you haven’t read the post you can find it here: Identifying & Solving Client Pains: Part 2. Sure, many of my clients […]

Filed Under: Web Analytics Tagged With: process, Web Analytics

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